I reveal the secret for exploiting successfully european funds at high level events in Vichy and Porto

Build to last!How wellness and spa industry can benefit from european funding?

Right after my experience in South Africa as Horizon 2020 coach (see this article with my experiences from this event), I was invited as key-note speaker at the 21st Annual Conference of the European Spas Association at beautiful Vichy in France. ESPA (European Spas Association) is an umbrella industry organisation representing 20 members from 19 European countries with a global objective to promote spas and balneology in Europe and to take care that the natural remedies based on mineral water, landscape and climate will be available to as great a number of citizens and visitors as possible. (it sounds really nice and makes you already feel happy, no?).  My presentation focused on the opportunities from the Europe 2020 plan and the funding opportunities for the tourism sector and more specifically for the wellness and spa industry. The hospitality was really great and people there really now what to offer to make you feel good! (very good food incl. variety of the best french cheeses and all based on the french cuisine, guide tour and small gambling in horse raising, and the famous four-hands massage treatment are just a few to name. You can access my full presentation at slideshare that I go through the different funding opportunities as well as the recipe for exploiting them successfully and the seven things you can start doing them from today and every day.

European Funding Pitching in Scaleup for Europe

The SPA congress unfortunately was taking place at the same period that another significant event was taking place, that is Scaleup for Europe in Porto attended by hundreds of startups, highly innovative companies, business angels and venture capitalists and I was also invited as a speaker.  I have managed to attend by splitting my presence to both events. At scale up for Europe presentation, I went into more details on how such organisations can exploit successfully european funding opportunities by giving also tips on how to produce innovative ideas as well as how to network more effectively. I have highlighted that in any business achievement, 40% at least is based on networking and just 60% in  had work, creativity and implementation. The event was really great with a lot of networking opportunities and very good prospects for further future partnerships.

What any organisation should realise first in order to exploit successfully european funding

As a conclusion from both events and to any organisation that wishes to exploit successfully european funding , I would like to highlight the most important advice. That is, any organisation should first clarify their mission and most importantly their vision and then focus only but heavily on these funding opportunities that can support these twins (mission and vision). It seems obvious but only in theory and not in practice since most of the projects that receive european funding (around 70%) fell into the valley of death, i.e. they don’t create any clear impacts in society and in the area they are targeting and consequently they lose money and spend in vain valuable resources.

How to add further value on what you have just discovered

What is your view on this fact? Do you have experiences from projects that have fallen or survived from valley of death and what was the main reason for that. Please comment below on your experiences.

In case you want to develop further what you have discovered in this article and exploit fully and become a pro in european funding, you are strongly suggested to join any of my Funding Expert Academy programmes by registering first for free for receive free educational videos that will make an eye opening experience for you.




Nikolaos Floratos

About Nikolaos Floratos

Nikolaos Floratos after his undergraduate and postgraduate studies with distinction as engineer in London (Imperial College, City University), UK, has been working for a number of consultancy and Information Technology companies as consultant and project manager across Europe. He completed also an MBA (Master in Business Administration - National Technical University of Athens and Athens University of Economics and Business) and the last 19 years he is involved in planning, managing and evaluating large and small projects in the area of research, education, ICT (Information Communication Technologies), social inclusion, entrepreneurship, standardization and consumer issues. As a funding expert, personal trainer and coach, he has supported hundreds of individuals and organisations mainly from Europe but also from all over the world on managing state funding (e.g. from European Commission, National Funds, etc) and receive support for deploying their business idea or mission and he has proved that anyone can become a great proposal writer or project manager of european funded projects through proper guidance, training and coaching. He is an expert on behalf of the European Commission on evaluating and reviewing projects and proposals since 2003 and currently, he researches through a PhD how eLearning courses can increase students' engagement and motivation. He is the creator of the Funding Expert Transfomation Process™ system that can transform anyone to a great proposal writer and project manager of european funded projects. He is also interested in investing in highly innovative start-ups and SMEs and he is member of the European Business Angel Network and of the Institute of Leadership and Management. He has received more than 50 recommendations at his linkedin profile (www.linkedin.com/in/floratos) as a funding expert, coach and trainer. He is also the author of the ebook "Who are the Horizon 2020 champions and what to learn from them". He is also listed in the top first three search results by google as "Funding expert".

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