I would like first to thank you all for your encouraging words and the valuable feedback on my articles and videos. Now, some of you have suggested shortening my new videos into 5 to 10 minutes. Therefore, in this short video of around 7 minutes, I am going to highlight to you what is the most important factor other than serving our purpose, mission and vision as individuals and members of an organisation for motivating our colleagues on exploiting European funding more successfully.
In one of the five myths in my article “The 5 myths and the 5 facts instead about Horizon 2020“, I have highlighted that financial incentives are not that effective since they are external (extrinsic) motivator factors. Instead, we should focus on internal (intrinsic) factors for more powerful impact and effect. In this video below, I highlight the power of the “Human Touch” as I call it as an intrinsic motivational factor and I give two examples based on scientific research from the following research papers:
- Radiological Society of North America. (2008, December 14). Patient Photos Spur Radiologist Empathy And Eye For Detail. ScienceDaily. Retrieved June 5, 2017 from www.sciencedaily.com/releases/2008/12/081202080809.htm
- Borchgrevink, C. P., Cha, J., & Kim, S. (2013). Hand washing practices in a college town environment. Journal of environmental health, 75(8), 18.
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Finally, I provide below 5 key-messages I kept from this video that everyone should remember that wishes to be a great funding expert with value.